In episode 90 of his video series, Dr. Larson discusses:

“The Keto|Med Project,” is designed for people who understand that the weight loss industry needs a complete overhaul. Weight loss and fat burning are two different things, and the weight loss industry focuses only on weight loss as measured by a scale. They also focus on BMI, which is, likewise, measured by a weight scale. The weight scale is not indicative of fat; it is a measure of whole body weight, which is mostly water. Crash dieting can lose weight, but it really just reduces water and doesn’t affect a person’s risk for diseases associated with overweight and obesity.

The Keto|Med Project addresses the issues of weight and risk factors in a significant way. It examines the notion of overweight versus overfat and how they differ. Being overweight is measured by a weight scale, but that is not a measure of your risk factors for disease.DR. CHAD LARSON

A better measure of your health is a determination of being “overfat”. What The Keto|Med Project is trying to do is decrease the risk factors that are associated with being obese, overweight, and overfat. Diseases like cardiovascular disease, hypertension, strokes, diabetes, cancer, Alzheimer’s Disease, and blood sugar dysregulation are all things that people are trying to avoid. Merely losing weight does nothing to target or reduce the risk associated with obesity and the development of chronic illnesses without a focus on burning belly fat.


The Keto|Med Project addresses the issues of weight and risk factors in a significant way. It examines the notion of overweight versus overfat and how they differ. Being overweight is measured by a weight scale, but that is not a measure of your risk factors for disease. The type of fat that is a risk factor for disease is visceral adipose belly fat tissue. The way to evaluate if you are overfat is by measuring your waist circumference. You can do that by measuring your waist circumference at the level of belly button.


If you believe the average statistics, 70% of the US population is overweight or obese, which sounds like a really large number. But when you use overfat as a measurement, which is waist to height ratio, the number of overfat Americans goes up to over 90%. Ideally, you want the measurement of your waist to be less than half of your height measurement to reduce your risk factors of disease.


To measure if you are overfat, take your waist in inches and divide that over your height in inches. Your ratio should be less than .5. If it is over .5, then you are defined as overfat. The Keto|Med Project’s definition of overfat is a measure of visceral adipose fat tissue. Fat in other parts of the body have less of a relationship to your risk for chronic disease. The visceral adipose fat points to a metabolic inflammatory organ in the system that leads to risk factors for the conditions we are trying to avoid.


The Keto|Med Project has the objective of teaching people how to measure their body composition by ditching the weight scale and evaluating body composition both before and after participating in The Keto|Med Project. The second objective is for our nutritionist and me, to teach the fundamentals of fighting fat. Fat burning is not about willpower; it is a hormonal thing. The key hormone that you need to control is insulin. When insulin is high due to excess carbohydrate consumption, fat burning hormones are taking a break.


When insulin and carbohydrate consumptions are down, the fat hormones are burning and using fat as fuel. The people who participate in The Keto|Med Project have weekly accountability check-ins and a simple checkbox system. There is no measuring of calories or weighing of food. All the work has been done; all you have to do is follow the steps.


The “Keto” part of the project is that we know when insulin is down, it encourages fat mobilization to be used for energy. Ketone production happens in the liver. Ketones have a ton of research showing how they improve brain focus, increase energy, and improve sleep. The aim of The Keto|Med Project is to increase ketosis. The Med part is because the project is based on medical science both in what we see in the office and what the literature shows for a sustainable fat loss program to reduce risk factors for disease.


Med also means the Mediterranean diet, because it has so much positive research behind it. Our protocol is based largely on a high consumption of non-starchy vegetables. It is the lack of micronutrients in a person’s diet that leads to excessive hunger. Too many people are eating diets that contain nothing but empty calories, which makes them hungry all the time because their body is looking for micronutrients. By eating well, it creates a satiation and forces insulin to drop, and that increases fat burning. If you would like to be a part of our “KetoMed Project,” join us and experience the difference that eating for visceral adipose fat loss can achieve.


Recommended Product

Dr. Chad Larson’s KETO/MED 6 Week Fat Burning Program


KETO Assist™


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